About Us

NewSubstance is continually seeking innovative ways to enhance events and creatively approach the marketing and promotional challenges in today’s modern environment. We are collaborating with hundreds of the world’s finest performance artists to create stunning aesthetic solutions for events and marketing initiatives.

Our performers have appeared in every corner of the globe and featured throughout the world’s media. There is an endless array of characters and styles available that can be tailored to suit any company identity or brand. Acts range from “Sid The Giant Spider”, who can scale the heights of your venue, to a 10ft anatomical robot to circulate amongst guests, and not forgetting our life-size gorillas, guaranteed to cause a stir at any event!

NewSubstance was formed in a direct response to years of frustration due to the unimaginative, uninspiring, events and promotions that many firms continued to produce at ever increasing prices.

Creativity is something that should be embraced with open arms and not shied away from for fear of what it may do if let loose! This creativity, or “creative magic” as we like to call it is the lifeblood of NewSubstance and it pulsates through every aspect of the company.

NewSubstance offers a highly creative alternative, and has established an excellent knowledge of the market in all areas of Event Organisation, Media, Artist Management, Promotions, Design and Creative Technology.

We provide specifically tailored creative solutions to companies who wish to target any market sector and allow them to take advantage of our wealth of experience and knowledge to achieve the desired result. As NewSubstance continues to grow from strength to strength we develop upon our reputation for working with internationally acclaimed artists, imaginative concepts and our commitment to embracing the latest technology from around the world.